Insurer remains presenting sponsor of the Mariano Rivera American League Reliever of the Year and Trevor Hoffman National League Reliever of the Year Awards
The
Hartford has expanded its roster of Major
League Baseball (MLB) sponsorships to include five additional teams.
New to the company’s 2016 lineup are the Atlanta Braves, Baltimore
Orioles, Colorado Rockies, Minnesota Twins and Pittsburgh Pirates,
bringing the total to 10 teams in addition to the national MLB
sponsorship.
“Expanding our relationship with MLB increases the visibility of The
Hartford's brand and the commitment we make to our customers,” said The
Hartford’s Chief Marketing Officer Kathy Bromage. “The activation of our
sponsorship revolves around the role that relief pitchers and closers
play in the game. Teams rely on them to help them prevail when the game
is on the line, just as our customers rely on us to help them prevail
when the unexpected happens."
In addition to the national MLB agreement signed in 2015, The Hartford
signed sponsorship deals with the Kansas City Royals, San Diego Padres,
San Francisco Giants, St. Louis Cardinals and Texas Rangers.
The Hartford’s MLB sponsorship also included the presenting sponsorship
of the Mariano Rivera American League Reliever of the Year and Trevor
Hoffman National League Reliever of the Year Awards. The two MLB greats
for whom the awards are named after also serve as brand ambassadors for
the company. The Hartford is the exclusive business insurance,
homeowners’ insurance and employee benefits partner of MLB.
About Major League Baseball
Major League Baseball (MLB) is the most historic professional sports
league in the United States and consists of 30 member clubs in the U.S.
and Canada, representing the highest level of professional baseball.
Major League Baseball is the best-attended sport in North America, and
the last decade includes all 10 of the best-attended individual seasons
by fans in MLB history, with each regular season eclipsing the 73
million mark. Now led by Commissioner Robert D. Manfred, Jr., MLB
currently features record levels of labor peace, competitive balance and
industry revenues, as well as the most comprehensive drug-testing
program in American professional sports. MLB remains committed to making
an impact in the communities of the U.S., Canada and throughout the
world, perpetuating the sport’s larger role in society and permeating
every facet of baseball’s business, marketing and community relations
endeavors. With the continued success of MLB Advanced Media and MLB
Network, MLB continues to find innovative ways for its fans to enjoy
America’s National Pastime and a truly global game. For more information
on Major League Baseball, visit www.MLB.com.
About The Hartford
With more than 200 years of expertise, The Hartford (NYSE:HIG) is a
leader in property and casualty insurance, group benefits and mutual
funds. The company is widely recognized for its service excellence,
sustainability practices, trust and integrity. More information on the
company and its financial performance is available at www.thehartford.com.
Join us on Facebook at www.facebook.com/TheHartford.
Follow us on Twitter at www.twitter.com/TheHartford.
HIG-C
Some of the statements in this release may be considered forward-looking
statements as defined in the Private Securities Litigation Reform Act of
1995. We caution investors that these forward-looking statements are not
guarantees of future performance, and actual results may differ
materially. Investors should consider the important risks and
uncertainties that may cause actual results to differ. These important
risks and uncertainties include those discussed in our 2015 Annual
Report on Form 10-K, subsequent Quarterly Reports on Forms 10-Q, and the
other filings we make with the Securities and Exchange Commission. We
assume no obligation to update this release, which speaks as of the date
issued.
From time to time, The Hartford may use its website to disseminate
material company information. Financial and other important information
regarding The Hartford is routinely accessible through and posted on our
website at http://ir.thehartford.com.
In addition, you may automatically receive email alerts and other
information about The Hartford when you enroll your email address by
visiting the “Email Alerts” section at http://ir.thehartford.com.
